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Finy – Product Design & SwiftUI Development
Overview
Finy is an all-in-one finance app that helps users track spending, manage subscriptions, and budget intelligently. It connects securely to bank accounts via Plaid, giving users a complete overview of their finances in one clean interface.
My Contribution
- Led end-to-end product design and development, from initial UX flows to production-level SwiftUI implementation.
- Designed key experiences including onboarding, dashboard summaries, and smart budgeting tools.
- Focused on creating a friendly, human-centered tone to make financial management feel approachable.
Impact & Results
- Built and launched the app to hundreds of active users across iOS.
- Achieved strong early retention and positive user feedback around clarity and ease of use.
- Delivered a foundation for continuous iteration through componentized SwiftUI architecture.
Challenges
Simplifying complex account and transaction data while maintaining accuracy and real-time responsiveness required careful balance between visual clarity and technical performance.
Tools & Tech
Figma, SwiftUI